A Contemporary Toy Theatre;

Made with a Cabinet, Cardboard and Tape.


Visitor No. 0019
Exhibition Stand
Family of Shapes
Camera in Position
Lights on

Watch Trailer:

Original Images:

(click and drag to view in 360°)

Craft VR is my latest project to design digital content and experiences utilising basic materials and minimal technology. As a continuation of the techniques developed with Real VR, Fake VR; this interactive installation transforms the most mundane of physical materials into a toolkit for improvisation. Users have agency to design, make and then experience their own digital environments. An IKEA cabinet has been adapted to become my interpretation of the toy theatre. Backgrounds can be changed and personalised, objects are then chosen and placed inside the box. Using the UV technique, the 360° photo produces render like images, to be viewed in a VR headset almost immediately and without any post-production.

This project was designed for the V&A’s Digital Design Weekend 2019 where the brief was identity and heritage in the digital age. Visitors of all ages produced 50 environments over the weekend. More recently, the activity returned to the museum's annual Creative Quarter career event for 13-19 year olds. Craft VR relies on technology and the outcome is a digital artefact, but as a designer, I encourage physicality and hands on making skills in my projects.


Designer/Maker: Rob Farr

Show Collaborator/ Fabricator: Ned Quiney

Visual Designs Collaborator: Satu Viljanen

Big Thanks to:

Romain Baer

Kit Caless

Louise Hosking

Marc Barto

All the V&A Team

Made Possible with the Support of David Turner Workshop

2020 Rob Farr

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